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About The Author

Author of The Digital Actor

If Seth Godin and Meryl Streep had a baby…

Sarah-Jane Dalby is co-founder and CEO of Hyve, a complete, online, new media marketing and communications solution for medium to large companies. Dalby was also principal in the set-up of the Digital Marketing division of New Wave entertainment, one of Hollywood’s premier entertainment agencies, taking it from start-up to a $700k business in less than 12 months, and she continues to work with them in a consultancy role.

Prior to this she worked with a team of four to create Hot Frog Creative, a successful boutique digital marketing agency servicing the entertainment industry.  Hot Frog Creative are behind many record-breaking and innovative digital campaigns for movies such as Avatar, Ice Age 3, Die Hard 4, and Iron Man, amongst many others.   They most recently worked with The White House office of Science and Technology and the USDA to help develop an initiative using online media to encourage kids to adopt a healthier lifestyle. Sarah-Jane Dalby’s background includes marketing, PR and production roles at Paramount International, and Granada/ITV in the UK and Network Ten in Australia.

Sarah-Jane Dalby has achieved success on both thespian stages and marketing platforms.

Dalby’s acting resume includes stage productions ranging from Shakespeare to Grease: The Musical.  She has appeared in internet/viral videos for Avatar, and many short films including most recently a 3D project for the US Navy, based on a true story.  She looks forward to launching her first web series (co-writer, co-director) later this year.

An expert in the constantly-evolving world of social networking, Dalby is excited to soon publish a book aimed at helping Actor’s (and other creative people) get to grips with this new rapid-fire digital world.

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